I think it’s kinda genius. High end is all about image. Their sport cars show racing heritage. With EVs they have the opportunity to branch out into something different, and not necessarily have to follow any guidelines. Same happened with their SUVs.
The most important thing is that it has to be recognizable. It won’t work if the Uber rich can’t tell a Ferrari EV from a Peugeot. And that I think is something they must work on, because it looks too generic.

Opinion seems to be that Ferrari failed in building an electric car that no-one wants to buy.
I wonder if they deliberately built something they know won’t be a success so they can point to that failure as pushback on regulations that would prevent them continuing to build traditional petrol cars.
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Jony Ive has done the impossible, he made a Ferrari that looks bland. Way to go!
I mean I don’t know how this wasn’t expected given that the vast majority of products he designed at Apple were rectangles with a glass front and metal/glass back.
This car is not very beautiful, but it looks like interesting for me. Like a car from the future e.g. “ghost in the shell” etc.
The normal Ferrari design is… boring (every sports car has the same look). This is new and fresh design. Everybody speaks/love/hate it and I think that is a good promotion for Ferrari.
And the most of car designs are created for fuels engines, but this used e-engines… Smaller and lighter. They doesn’t need the old forme anymore and the designer have so new interesting options.
I think that could borne a new design era. In- and outside.
Like a car from the future e.g. “ghost in the shell” etc.
At the same time, it does feel like almost every EV/Hybrid tries to go for the futuristic styling, enough that it’s starting to become a bit bland, since a lot of EVs end up taking after that kind of look. It was neat the first few times, but it’s starting to wear out its welcome, imo.
Making it seem like a normal car that just so happens to be driven by an electric powertrain would give it a bit more appeal.
This is their biggest car ever, longer even than their crossover SUV. Takes a bit of space to fit in 120 kWh of battery capacity and five seats without being a tall car. Batteries are heavy too, so it’s actually heavier than said crossover too. Despite the fact that that thing has a huge V12 engine. Believe that also makes it the heaviest car they’ve ever made, at least in modern times.
The design conceals it well though.
What the actual fuck is this
I love electric cars, prefer them over gasoline, but a Ferrari should look like a Ferrari
The chassis/vision design concept artist should be moved to a different division…
I don’t have a dog in this race, but I would point out that styles do change.
A Ferrari from 1947:

1960:

1980:

And all of these look like a ferrari
In hindsight. Because they’re all classics.
Yeah, I think that those examples helps enforce the opposite viewpoint. Those are some nice lookin’ ferraris.
Eh, the second one could easily be mistaken for it’s contemporary rival Aston Martin.
True enough, but no one is confusing them with that eras equivalent prius
Maybe Honda is hiring…

That blue was awful, this is better. But I think the two-tone is just ugly on cars
Ooh. That actually makes it look pretty good.
Doesn’t look bad to me. The color layout reminds me of Star Trek uniforms.
Indeed, I am now seeing it as well, now that you have mentioned it. xD
This design is getting slandered, damn. Personally I think it looks absolutely sick, but for a brand like Ferrari I’m not sure it’s a good move. It has that electric car look, which makes it seem less exclusive. I’d totally want one if I needed a car and it was actually affordable, but given the price it probably should’ve looked more exclusive.
Looks like it came straight out the future as depicted in those classic 90’s scifi movies. Looking at it like a petrol engine Ferrari, it sucks. Looking at it like a modern piece of engineering, it has some interesting things going for it.
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People are shitting on it as if they were planning to buy one, but now they have to find another EV for $640k lol. I like it.
It looks like every other Ferrari I’m not really sure what’s not to like about it. Obviously it should be yellow though, what’s with this blue colour scheme?
Like every other Ferrari? The only bit that looks like a Ferrari is the badge!
It looks like the current Toyota Prius.
The Prius actually looks better, these headlights are awful, holy shit. I love Ferrari, every model for the last 40 years, but my goodness.
The way they’ve done the front/sides makes feel big/tall, in a way that a lot of other Ferraris don’t. Like someone took a crossover SUV, and flattened it a bit with a hydraulic press.
I can’t look away from the goober looks of the windshield wipers.
This will be a polarizing design as we see here already. I think they should have brought back the 308 or Dino styling as an EV.
Nothing like a 600,000 dollar car to say, let’s try to reduce our environmental footprint.
I love that they’re trying new stuff but it’s weird thinking about the Daytona SP3 and that being from the same company. It reminds me of those slippers they make Japanese kids wear in school.
Ferrari unveils first fully electric car
Not true. Other brands have had fully electric cars way before Ferrari.
/jk I know what it means, I just read it like this the first time and made me giggle.










