• Ghostalmedia@lemmy.world
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    1 year ago

    The funniest thing about Truth Social is that it’s a fork of Mastodon.

    Mastodon.world cost $1200 to run last month. And running it was hobby-level effort by a guy who admins lemmy.world AND has a proper day job and family.

    They’re selling ads and have a couple web devs to tweak their version of Mastodon, and they can’t even pull in enough ad revenue to make that work. 😆

    Fucking clown shoes.

  • Ghostalmedia@lemmy.world
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    1 year ago

    Clone Twitter, a famously unprofitable business, then remove cool celebrities and fill it with Nazis, misogynists, and other people that advertisers and their customers hate.

    Profit?

    • Telorand@reddthat.com
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      1 year ago

      It would be interesting if someone could calculate the amount of prison time and damages that came as a result of people using his platform.

  • capital@lemmy.world
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    1 year ago

    I know people who ostensibly voted for this chode because of his businesses acumen.

    • gregorum@lemm.ee
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      1 year ago

      Since launching in early 2022, former President Donald Trump‘s Truth Social took in $3.7 million in net sales, and lost $73 million.

      The loss is, presumably, the amount of money they spent that year in operating costs, etc.

      In business, a loss is when a company’s expenditures are more than its income. It’s not like the money is “lost” as in “missing” or “lost in a bet” at a casino. Truth Social spent more money than it made in 2022, which means they operated at a loss for 2022.

      • skulblaka@kbin.social
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        1 year ago

        I find it hard to believe that a website the size of Truth Social (i.e. pretty small… They have a total of 2 million users, a generous 15% of them might be active. It isn’t Twitter) managed to rack up $73 million in costs over a single year of operation.

        I see two possibilities. Either whoever is hosting them is charging them a stupendously exorbitant amount of money to keep their website online, because they hate them or because they know they have Trump & Co in a vise and can charge whatever they want; or else a lot of “operating costs” look like the inside of various pockets. Perhaps both. Probably both, now that I think about it, though I suspect the latter quite a bit more.

        • bdonvr@thelemmy.club
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          1 year ago

          I run an instance of Lemmy with 300 users and it costs me about $223 per year.

          They have 6000x more users. So it should cost them about… $1.5m

          (Of course I know that’s completely unrealistic and things don’t scale like that. Just a fun exercise.)

          But yeah that’s way too much for a site that only serves 2 million people.

        • buddhabound@lemmy.world
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          1 year ago

          It’s easy to do if it’s a grift for paying kickbacks by paying well over market rate for services that you can pad the numbers on easily.

        • gregorum@lemm.ee
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          1 year ago

          There are a number of details in the article which explain where the money went. Did you read it?

          • grabyourmotherskeys@lemmy.world
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            1 year ago

            There is nothing explaining expenditures at all. They state they downsized and eliminated development of VOD. They also said they probably cannot secure additional financing.

            I don’t find it that hard to believe they burned through that cash. It’s a lot of money but they probably signed massive deals with overpriced, incompetent consultants that subcontracted to overpriced, incompetent outsourcing.

            They probably also went nuts on infrastructure again through a few layers of b.s., each of which took a cut.

            Anyone who thought a site like this was going to be profitable in first few years, or really ever, is nuts. I mean the man ran a casino into the ground.

  • Nightwingdragon@lemmy.world
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    1 year ago

    Serious question, because I refuse to even subject my eyeballs to that dime-store-knockoff: Is anyone besides Trump himself actually posting on there?

    All I ever see is his own drivel. I’ve posted youtube videos with more likes. I’ve never seen anyone not named Trump even post there.

    How is a site that exclusively caters to the stream of consciousness of exactly one person supposed to make money? Especially when that stream of consciousness is going to be covered by every major network anyway? Even if you’re a die-hard MAGA supporter, there’s literally no reason to go onto the site. Just watch Newsmax. They’ll cover it anyway.

    It baffles me that he even got funding for this. I don’t care what people think of his politics; there was never a scenario where this business model was ever going to work.

    • Betazed@lemmy.sdf.org
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      1 year ago

      I’ve never been on there, but I am inclined to think that there is at least a small group of die hards that post there. I have seen quotes from other posters on there on various news articles. Interestingly, Joe Biden (or at least his campaign staffers) now have a presence on there which I find hysterical. I think that’s basically tantamount to trying to convert the Pope to pastafarianism but maybe a few people over there haven’t had their brains fall out completely (not that Biden is the ideal president but he’s far better than Trump).

  • theodewere@kbin.social
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    1 year ago

    management has substantial doubt that TMTG will have sufficient funds to meet its liabilities as they fall due, including liabilities related to promissory notes previously issued by TMTG

    i hear another Trump Bankruptcy Train 'a comin down the tracks wooo woooo

  • AutoTL;DR@lemmings.worldB
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    1 year ago

    This is the best summary I could come up with:


    The numbers were revealed in a new financial disclosure from TMTG’s SPAC merger partner Digital World Acquisition Corp.

    The filing indicates that, if TMTG is unable to complete the merger with DWAC, and receive the pot of money on the line, it may not survive.

    The amended S-4 filing also broke out a number of updates and risk factors related to the company, including the fact that the long-planned streaming video service appears to be off the table for now.

    The filing makes no mention of the service (which was teased with conservative comedy specials and “Trump-specific programming”) except in relation to layoffs.

    “This action followed a review of all departments, most significantly impacted TMTG’s streaming video on demand (SVOD) and infrastructure teams.”

    In May of 2022, Trump agreed to make Truth Social his primary social platform, agreeing not to post on other platforms until 6 hours after he sends a “Truth.” However, since initially signing the deal with TMTG, Elon Musk acquired Twitter and reinstated Trump’s account (he also rebranded it as “X.”)


    The original article contains 576 words, the summary contains 174 words. Saved 70%. I’m a bot and I’m open source!

  • mibo80@lemm.ee
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    1 year ago

    $73millions to manipulate your followers through unhinged tirades against your political enemies and destabilize a nations government - Putin says, “worth it!”