It seems like Twitter was basically copying YouTube, which sort of makes sense (Instagram and TikTok also pay people) but I get the impression reddit is mainly copying Twitter.

Spez mentioned he thought Twitter was doing great and wanted to emulate them, which is confusing considering nothing they’ve done has been popular or successful. Mark Zuckerberg said he also was impressed, but with recent events, I think he was psychologically tricking musk, like “you’re doing great! Just keep doing that!”.