It’s a little ironic that they protect SOME copyright and artistic styles (from giant corporations producing media) but not other copyright and artistic styles (independent artists and creators)
So all the reasons they listed here, it’s ok to do that to everyone else just not Disney 😒
Time to switch to the open source / self hosted / jailbroken creation tools instead
I’m fine with people continuing to do shit like this. Don’t profit off of it. Flood the entire internet with so much made up shit it waters down their brand into nothing.
That’s a slippery slope fantasy in and of itself but I would love to see it 😅
It’s not that ironic. In this case, the tool was creating a near-identical replication of the Disney logo. Generally, AI hasn’t been able to convincingly reproduce a logo like that with any degree of reliability (for instance, the jumbled logos in the Getty Images situation). It looks like the AI has actually advanced to the point where it actually violates Disney’s trademark. That crosses the line of fair use at that point.
I find that differentiation fir a logo silly though.
copy pasting a logo on top after the ai generated the rest really isnt that difficult.
So how would Disney know reliably that the memes are indeed made with a violation by MS?
They don’t need to determine on an individual basis. It’s simple enough to prove that the tool can do it, so they are enforcing that Microsoft make sure it can’t.
Photoshop can violate every trademark on the planet, Disney hasn’t slapped Adobe for copyright theft.
I noticed some of these posters had a much better Disney logo than the ones I was seeing before, there’s been some horrible monstrosities lmao
Meanwhile the Shutterstock logo is all over sd
* cracks knuckles * Time to roll out a federated, truly open source generative AI and use it to ((checks notes)) mock Disney.
give it a month and someone will have a Disney Pixar Poster Style LoRA for SD
There already is I think.
I don’t see one on Civitai (though that doesn’t mean someone hasn’t published one somewhere else). Though if you want 2000s Movie Poster Style (American Pie/Road Trip Ensemble) style, I guess you can do that, at least.
“Reproduction of the Disney logo is clear trademark infringement. I would imagine that is why the AI might be jumbling the logo,” Andrew White, partner at IP law firm Mathys & Squire, tells The Financial Times.
Doesn’t seem clear to me.
I’m allowed to sketch out the Disney logo by hand, right? But I’m not allowed to place their trademark on any of my own products or services.
Microsoft’s tool reproduces the Disney logo. Searching “Disney logo” in Google Images also reproduces the Disney logo. I can print the logo from my shitty black and white printer to my heart’s content, right?
From Bing’s terms of use, section 7:
Use of Creations. Subject to your compliance with this Agreement, the Microsoft Services Agreement, and our Content Policy, you may use Creations outside of the Online Services for any legal personal, non-commercial purpose.
I think they are arguing that using disney stuff as training data would be the infringement, and if the logo showed up in generated images, that would be proof they did that.
But I’m guessing because it is phrased weird if they meant that. Idk.
Seems like the lawyer thinks that AI models deliberately jumble the Disney logo rather than specific text/artifact/logo generation just being a weakness of these types of models. (He’s wrong, he’s attributing intent to something janky/buggy)
That is always a dumb argument. People are also „trained“ by watching at the logo. You want to remove the logo from the world?
Haha, let’s not be silly. Everyone in the world just needs to pay for the logo! Individually as well as the collective.
Then we train 🥷
People have rights machines don’t.
Absolute fuckin corporate losers. Can’t have anything fun or some company might have a little whinge
Steal millions of small artist works and no one bats an eye.
Steal works from a mega corp and everyone loses their minds.
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Welp, time to switch back to stable Diffusion
I have no faith in a boundless new well for imagination and creativity named AI if it is going to be squashed by the polemics of the billionaire class while stripping humanity from the rest of us.
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