

The key is to really make it sound like you’re telling a story, offhand jokes aren’t normally formatted like that.
"Be careful, a table accidentally lost their forks in the chicken, and I really used to like them… "
Do not give any details because in your mind it’s self explanatory what you mean. If they ask how that happened, that’s when you respond: “turns out soup is hot and wet.”







Yeah, that always seemed like a marketing gimmick not based on any science to me