Is it just me or is the article super misleading? None of the roles are for generative AI for making movies. It looks like the roles are for either research or generic product personalization stuff, none of which is necessarily generative AI. I’m not quite sure why they juxtaposed those AI roles with the ongoing strikes in Hollywood, because they have nothing to do with each other.
Quite frankly, I think the current crop of AI products have yet to take away from the real creative process.
This whole thing is basically a nonstory when you realize how much money is in tech. Meta changed their name and sank billions on an idea that everyone thought was stupid from the beginning, and they’re still fine.
Putting a billion into the flavor-of-the-month that has like 10% chance to be the next big thing is a no-brainer when you’re printing multiple billions in profit doing nothing, and have a lot more cash on hand.
The real story, is how wealth inequality and monopolies have essentially allowed the rich to waste tons of money chasing more wealth while having almost no incentive to provide value to society. Who gives a fuck about hallucination and prompt injection? It’s all trivial details that VCs are giving away billions to eventually solve.