I bought a router that supports OpenWRT, and then installed AdGuard right on my router

Die-hard Bud Light fans tend to be conservative men, and Bud Light did a small promotion with a person that doesn’t fit into their worldview. That vocal minority made a stink, got some press coverage, and maybe put a dent in this quarter’s earnings. But most average consumers didn’t care or maybe didn’t even notice, and they kept buying whatever beer they usually buy.

In this case, the die-hard fans won’t be up in arms. There won’t be nearly as much noise to make it through to the press and therefore to average consumer. Most people won’t hear about this tweet. If they do come across it, and disagree with the message, they’ll probably just roll their eyes and forget about it before their next trip to the grocery store.

Another difference, some people make their favorite brand of beer a part of their identity, and treat it the way some people treat their favorite football team. I would expect there are fewer people that do the same for their favorite brand of ice cream.

Ben & Jerry’s has always projected a Vermonter, hippy, psuedo-leftist image as a company (despite being owned by Unilever since 2000). This tweet is perfectly in line with that image, and the die-hard B&J fans probably won’t bat an eye.

Absolutely appalling. It’s a clear anti-consumer trick to lock you into Meta’s ecosystem. There’s no benefit to the end user at all. It’s just boosting Meta’s numbers so they can sell ad space for more money.

If an existing Instagram user signs up for Threads to try it out, and they decide they don’t like it, they’re stuck with the account forever anyway.

If a new user wants to try Threads, they have to sign up for Instagram too. That way, if Threads doesn’t take off, all those new users at least have Instagram accounts they might use instead.

With Facebook and Instagram, Meta has clearly shown that they’re entirely capable of making separate accounts and linking them together. They could have copied that same model with Threads. It took them more design work to make a worse user experience.